The existing video we copied was 'Teenage Dirtbag' by Wheatus(http://www.youtube.com/watch?v=1jJVRcCdvyY) Setting up the Camera:To do this we had to learn at first how to use the cameras.Some of the setting our teacher told us were: Mountin to the Tripod - particularly useful for zooming,panning and tilting the camera.The tripods we use have a spirit level wich enables positioning the camera to an extract horizontal. Settin the White Balance- Before filming we have to make sure that the white balance is set to adjusts the lighting in order to make white objects appear white in photos. Automatic white balance is the function that improve picture quality in variable light settings. When filming outside we have to ensure that the white balance is set to 'Daytime Filming'otherwise the footage might have a blue tinge to it.When filming inside we have to set the white balance to 'Artifical Light'. Manual setting: When using the Canon XM2 cameras we have to use the manual settings to adjust the exposure and not let the camera run on auto.The exposure can be changed using a combination of the Shutter Speed,Aperture and Gain.We have t make sure that we always set the white balance when turning on the camera. Manual exposure 1/100 Shutter speed 1/12 to 1/2000 Aperture/iris F stops- Brightness of image Before starting recording we must press the middle big button 3 times in order to access the above settings.It should come up with '3/3' on the screen. Then it goes back to the main controller-the left arrow shows white balance settings. Camera Techniques: Normally the camera is set to a standard frame size of a ratio of 4:3.Although it can be changed to be like a widescreen film - 16:9 ratio. We can also use Depth of Field to centre the audience attention on a particular part of the frame when the rest of the shot is blurred.This is called a 'Shallow or Narrow Depth of Field'.If all the frame is in focus that is called a 'Wide Depth of Field' We also had to learn how to use the camera safely.After use we have to turn the camera off and take the tape out.We've been also instructed how to put the camera on the tripod safely.It's important to be patient when setting the camera up as it's not an easy job and it takes a bit of time. Shooting script was given to us so we can see what shot we have to take and make notes whether it's been good or bad and how to improve it.Clapperboard is also needed so when it comes to editing we can see what number shot was better than the others. The most important thing is the communication between people when making the video.Everyone should contribute to the video,help and communicate with the rest of the group.Then the filming will be enjoyable and the work will be done quicker.
Here is an upload of the video our group created during the first week of filming lessons:
Sunday, 10 October 2010
Friday, 8 October 2010
Blog 6 Video Analysis
The first video I've decided to analyse is 'Wake me up when September ends' by Green Day.It's the fourth single from their seventh album 'American Idiot' and it lasts for over 7 minutes- http://www.youtube.com/watch?v=NU9JoFKlaZ0&ob=av3e
'Wake Me Up When September Ends' video has a mixture of band performance and narrative.
The music video begins with a long shot of a teenage couple in a middle of field looking happy and in love.
There is no music during the introduction of the song so the audience can get into depth with the story.The boy and the girl talk about how much they love each other and how they will always be together.This is reinforced by the close-ups which underline their facial expressions and the smoothness of the scene.Their body language shows the strong relationship they have-the way they hug,kiss and deeply look at each other.The ambient sound of the birds singing emphasizes the peaceful moment.
As the opening of the song begins,the camera slowly begins to zoom.It then cuts to an extreme close-up shot of the leader of the band.The hair covering his eye and the low-key lightning suggests he is feeling anger and fear.
The close-ups,mid-shots and low-key lightning underline the main themes of the video-love and war.The predominant dark colours and the scenes which are kind of slacked add up to the realism of the song.
As the song gets to it loudest moment,there is a huge explosion.This is to show the struggles deal with when in the army.The music video sends a clear message to the male audience that they need to take a big step and serve to their country.
This video has 6 374 324 views from all over the world. The Audience map shows that this video is being watched in America the most.Countries like England,Italy,Germany and India have also got a high number views.The video is most popular within teenage males and females aged 13-17 and males aged 18-24.This might mean that teenagers are influenced by Green Day style and attitude.
The second music video I've picked to analyse is 'Last of the American Girls' by Green Day again.It's the 5th single from their 8th studio album '21st Century Breakdown'.Here's a YouTube link to the song: http://www.youtube.com/watch?v=HR8Ia6vyV5Q&ob=av2e
The beginning of the video introduces the audience to a house,with details of the living room and the kitchen.The low-key lightning and the hand-held camera convey an image of a messy place.
It then cuts to leader of the Band singing in a desert and the rest of the band at the background.
The narrative of the video is the story about a girl(also 'the last of the american girls').She wakes up in a bed in the middle of nowhere with all the furniture around her.She's doing her daily things such as brushing her teeth,reading a book,taking a bath,listening to music,etc.However it seems like she is living in another world-one without any hold backs.The two dancers look rather alienated and they are just there to add up to the chaos.This appeals to the audience as they would like to see the kind of girl who doesn't care about anything.Nearer the end she blows up a car with her hands imagining she holds a gun.This suggests that she's a rebel and males like dangerous girls.The video alternates between the band playing and the girl,who also appears in the video for '21 Guns'.
According to YouTube Map for this video,it has been mainly watched in America,part of Canada and Europe countries like England,Italy,France.Some people from Russia and Australia have also seen it but in Africa and parts of Asia almost nobody has seen the video.
It's most popular within teenagers both males and females aged 13-17 which also suggests that they are inspired by Green Day's rebellious style and attitude.Males aged 45-54 have also enjoyed this video.
'Wake Me Up When September Ends' video has a mixture of band performance and narrative.
The music video begins with a long shot of a teenage couple in a middle of field looking happy and in love.
There is no music during the introduction of the song so the audience can get into depth with the story.The boy and the girl talk about how much they love each other and how they will always be together.This is reinforced by the close-ups which underline their facial expressions and the smoothness of the scene.Their body language shows the strong relationship they have-the way they hug,kiss and deeply look at each other.The ambient sound of the birds singing emphasizes the peaceful moment.
As the opening of the song begins,the camera slowly begins to zoom.It then cuts to an extreme close-up shot of the leader of the band.The hair covering his eye and the low-key lightning suggests he is feeling anger and fear.
The close-ups,mid-shots and low-key lightning underline the main themes of the video-love and war.The predominant dark colours and the scenes which are kind of slacked add up to the realism of the song.
As the song gets to it loudest moment,there is a huge explosion.This is to show the struggles deal with when in the army.The music video sends a clear message to the male audience that they need to take a big step and serve to their country.
This video has 6 374 324 views from all over the world. The Audience map shows that this video is being watched in America the most.Countries like England,Italy,Germany and India have also got a high number views.The video is most popular within teenage males and females aged 13-17 and males aged 18-24.This might mean that teenagers are influenced by Green Day style and attitude.
The second music video I've picked to analyse is 'Last of the American Girls' by Green Day again.It's the 5th single from their 8th studio album '21st Century Breakdown'.Here's a YouTube link to the song: http://www.youtube.com/watch?v=HR8Ia6vyV5Q&ob=av2e
The beginning of the video introduces the audience to a house,with details of the living room and the kitchen.The low-key lightning and the hand-held camera convey an image of a messy place.
It then cuts to leader of the Band singing in a desert and the rest of the band at the background.
The narrative of the video is the story about a girl(also 'the last of the american girls').She wakes up in a bed in the middle of nowhere with all the furniture around her.She's doing her daily things such as brushing her teeth,reading a book,taking a bath,listening to music,etc.However it seems like she is living in another world-one without any hold backs.The two dancers look rather alienated and they are just there to add up to the chaos.This appeals to the audience as they would like to see the kind of girl who doesn't care about anything.Nearer the end she blows up a car with her hands imagining she holds a gun.This suggests that she's a rebel and males like dangerous girls.The video alternates between the band playing and the girl,who also appears in the video for '21 Guns'.
According to YouTube Map for this video,it has been mainly watched in America,part of Canada and Europe countries like England,Italy,France.Some people from Russia and Australia have also seen it but in Africa and parts of Asia almost nobody has seen the video.
It's most popular within teenagers both males and females aged 13-17 which also suggests that they are inspired by Green Day's rebellious style and attitude.Males aged 45-54 have also enjoyed this video.
Friday, 24 September 2010
Blog 5 Target Audience of Artist/Band
Band:Green Day
Genre:Punk/rock
I have checked Green Day's official page on facebook to see how many people are fans.There are more than 6 million people both males and females on facebook who like the band.
I have also asked 40 students(20 females and 20 males) from college whether they are fans of Green Day and it turned out that boys are the majority who listens to Green Day and generally rock/punk music.Although not only boys are listening to punk music,but also many girls nowadays are keen on rock and punk too and their numbers are growing rapidly.
Green Day is one of the most successful punk bands and magazines don't miss the chance to publish them on their cover so they can attract more and more fans and encourage them to buy the magazines.Here are some of UK's rock magazines that have Green Day on they covers:
NME - http://www.greenday.com/site/uploadedextras/nmebillie2.jpg
Kerrang - http://www.ramonesmuseum.com/adm/images/srzo57.jpg
Q - http://www.theradreport.com/files/images/green-day_0.jpg
Rocksound - http://www.rocksound.tv/images/uploads/RockSound123300.jpg
NME Target Audience:
Demographic Classifications:
I have used the NRS website to find out about the demographics for NME audience:
The Demographics classifications show that 294000 are readers aged 15-44 and 31000 are over 45.The table also shows that the magazine appeals mainly to men with total of 241000 and 84000 who are women.
Socio-Economics Classifications:
218000 readers are classified as A,B, and C1 and 107000 as C2,D and E. ABC1 are people with a high status and high disposable income in society such as doctors,lawyers and business workers.
The other 107000 readers classified as C2,D and E are people with a lower status in society and lower wages( people without an university/college degree)
Kerrang Target Audience:
Demographics Classifications:
There are 258000 Kerrang male readers and 164000 females.This again shows the big difference between males and females and their interests.There are 389000 both male and female readers aged 15-44 and only 32000 that are aged 45+. We can again see that this magazine attract more young people.
Psychographics Classifications:
In the UK Kerrang magazine is published by Bauer Media(www.bauermedia.co.uk) and has become the world's selling rock magazine.It usually comes under 'Mens Entertainment' Section.
Kerrang appeals to a specific audience,because it concerns people who are interested in rock and its background.The Audience Profile is described as 'Individually minded, independent of thought and musically experienced, an audience defined by attitude, passion and loyalty.'
I've also looked into Green Day's verified account on Twitter.
There are 912604 followers and 13016 who are listed. This is again a huge number of Green Day's fans.
Follow Kerrang Magazine on Twitter: www.twitter.com/kerrangmagazine
References: http://www.bauermedia.co.uk/Brands/Kerrang/
Socio-economics Classifications:
218000 are classified as A,B and C1( people with high status in society and high wages) and 203000 classified as C2,D and E(people with lower status and lower wages).We can see there isn't a big difference between the upper and lower class so this suggests that Kerrang is a trusted music magazine and even lots of lower class people buy it.
Genre:Punk/rock
I have checked Green Day's official page on facebook to see how many people are fans.There are more than 6 million people both males and females on facebook who like the band.
I have also asked 40 students(20 females and 20 males) from college whether they are fans of Green Day and it turned out that boys are the majority who listens to Green Day and generally rock/punk music.Although not only boys are listening to punk music,but also many girls nowadays are keen on rock and punk too and their numbers are growing rapidly.
Green Day is one of the most successful punk bands and magazines don't miss the chance to publish them on their cover so they can attract more and more fans and encourage them to buy the magazines.Here are some of UK's rock magazines that have Green Day on they covers:
NME - http://www.greenday.com/site/uploadedextras/nmebillie2.jpg
Kerrang - http://www.ramonesmuseum.com/adm/images/srzo57.jpg
Q - http://www.theradreport.com/files/images/green-day_0.jpg
Rocksound - http://www.rocksound.tv/images/uploads/RockSound123300.jpg
NME Target Audience:
Demographic Classifications:
I have used the NRS website to find out about the demographics for NME audience:
The Demographics classifications show that 294000 are readers aged 15-44 and 31000 are over 45.The table also shows that the magazine appeals mainly to men with total of 241000 and 84000 who are women.
Socio-Economics Classifications:
218000 readers are classified as A,B, and C1 and 107000 as C2,D and E. ABC1 are people with a high status and high disposable income in society such as doctors,lawyers and business workers.
The other 107000 readers classified as C2,D and E are people with a lower status in society and lower wages( people without an university/college degree)
Kerrang Target Audience:
Demographics Classifications:
There are 258000 Kerrang male readers and 164000 females.This again shows the big difference between males and females and their interests.There are 389000 both male and female readers aged 15-44 and only 32000 that are aged 45+. We can again see that this magazine attract more young people.
Psychographics Classifications:
In the UK Kerrang magazine is published by Bauer Media(www.bauermedia.co.uk) and has become the world's selling rock magazine.It usually comes under 'Mens Entertainment' Section.
Kerrang appeals to a specific audience,because it concerns people who are interested in rock and its background.The Audience Profile is described as 'Individually minded, independent of thought and musically experienced, an audience defined by attitude, passion and loyalty.'
I've also looked into Green Day's verified account on Twitter.
There are 912604 followers and 13016 who are listed. This is again a huge number of Green Day's fans.
Follow Kerrang Magazine on Twitter: www.twitter.com/kerrangmagazine
References: http://www.bauermedia.co.uk/Brands/Kerrang/
Socio-economics Classifications:
218000 are classified as A,B and C1( people with high status in society and high wages) and 203000 classified as C2,D and E(people with lower status and lower wages).We can see there isn't a big difference between the upper and lower class so this suggests that Kerrang is a trusted music magazine and even lots of lower class people buy it.
Blog 4 Permission
Copyright has always been a big issue for the Music Industry.Copyright is needed so that people cannot steal other people's work and effort.In this case it is important for the Music Industry so other artists cannot copy or steal a song without a permission.
We have to write an e-mail to the music company so they can let us use the song we've chosen to make a music video:
'Dear Sir/Madam
I am an A2 student at Lewes Sixth Form College and we have been told to ask you for copyright permission for our media coursework portfolio.We are doing a music video for 'Whatsername' by Green Day.
Many Thanks
Stanislava Stoeva
We have to write an e-mail to the music company so they can let us use the song we've chosen to make a music video:
'Dear Sir/Madam
I am an A2 student at Lewes Sixth Form College and we have been told to ask you for copyright permission for our media coursework portfolio.We are doing a music video for 'Whatsername' by Green Day.
Many Thanks
Stanislava Stoeva
Friday, 17 September 2010
Blog 3 Song Choice
In our third media lesson we had to put ourselves into groups of 3 or 4. I chose to work with Marcus and Chantaelle as they are both into rock/punk music and I thought it would be great to work together as a team.We had a discussion about what rock/punk bands we like and agreed to do a song by the band Green Day.The song we decided to do is 'Whatsername'. We chose this particular track as it has no music video so we can create something completely new and unseen. Green Day is one of my favourite bands and I am sure we will do a great job.Besides both Marcus and Chantaelle are big fans of GD,so we are going to have a nice and enjoyable time working together as a team. We couldn't decide at the beginning what song we actually wanted to do.We wanted to make a video for 'Macy's Day Parade' but it already had a video.The other option was 'Extraordinary girl'.
Here are the lyrics of our chosen song:
Whatsername by Green Day
Thought I ran into you down on the street
Then it turned out to only be a dream
I made a point to burn all of the photographs
She went away and then I took a different path
I remember the face but I can't recall the name
Now I wonder how whatsername has been
Seems that she disappeared without a trace
Did she ever marry old what's his face?
I made a point to burn all of the photographs
She went away and then I took a different path
I remember the face but I can't recall the name
Now I wonder how whatsername has been
Remember, whatever
It seems like forever ago
Remember, whatever
It seems like forever ago
The regrets are useless
In my mindShe's in my head
I must confess
The regrets are useless
In my mindShe's in my head
From so long ago(Go, Go, Go, Go..)
And in the darkest night
If my memory serves me right
I'll never turn back time
Forgetting you, but not the time.
Here are the lyrics of our chosen song:
Whatsername by Green Day
Thought I ran into you down on the street
Then it turned out to only be a dream
I made a point to burn all of the photographs
She went away and then I took a different path
I remember the face but I can't recall the name
Now I wonder how whatsername has been
Seems that she disappeared without a trace
Did she ever marry old what's his face?
I made a point to burn all of the photographs
She went away and then I took a different path
I remember the face but I can't recall the name
Now I wonder how whatsername has been
Remember, whatever
It seems like forever ago
Remember, whatever
It seems like forever ago
The regrets are useless
In my mindShe's in my head
I must confess
The regrets are useless
In my mindShe's in my head
From so long ago(Go, Go, Go, Go..)
And in the darkest night
If my memory serves me right
I'll never turn back time
Forgetting you, but not the time.
Blog 2 Exploring Music Video
At the end of the first year we had a few introduction classes to A2. We watched a documentary of the worlds best videos and analysed some of them.
Here is the analyse of the first video I picked:
'Crazy in love' by Jay Z and Beyonce
http://www.youtube.com/watch?v=G6HPJJjqvG0&ob=av2e .
It's a fast song about love and adrenaline and the audience is usually female teenagers aged 14-18 who are fans of pop/ r&b music and want to have Beyonce's look and attitude.She's represented as a rude r&b and extravagant girl who doesn't care about anything and nothing can stop her because she is 'crazy in love'.
The second video I've chosen to analyse is 'Thriller' by Michael Jackson: http://www.youtube.com/watch?v=p_MuUcxHATo&ob=av2e
This was number 1 video of the documentary.The audience of this video will be young people both males and females.It's about teenagers going through changes e.g.body changing,transition period.This video normally won't be accepted by parents and older people as it contains horror but this is what made it interesting for young people as it shows something different and in a way dangerous.
The third video is Karma Chameleon by Culture Club:
http://www.youtube.com/watch?v=JmcA9LIIXWw&ob=av2e
The genre of this video is dance music from the 80s when people grew tired of the serious music and wanted something new and different.The audience will be people aged 20+ as teenagers still wanted the heavy sound.This video could link with the gay culture as the guy singing wears make up which suggests he's gay.
The last video I've picked is Don't Speak by No Doubt:
http://www.youtube.com/watch?v=TR3Vdo5etCQ&ob=av2e
The target audience is usually female teenagers as the song is about love,breaking up and friendship issues and they're often a problem in teenagers' life. The genre of the song is rock and we could see this as the band play on a guitar throughout the whole video and on stage.
Here is the analyse of the first video I picked:
'Crazy in love' by Jay Z and Beyonce
http://www.youtube.com/watch?v=G6HPJJjqvG0&ob=av2e .
It's a fast song about love and adrenaline and the audience is usually female teenagers aged 14-18 who are fans of pop/ r&b music and want to have Beyonce's look and attitude.She's represented as a rude r&b and extravagant girl who doesn't care about anything and nothing can stop her because she is 'crazy in love'.
The second video I've chosen to analyse is 'Thriller' by Michael Jackson: http://www.youtube.com/watch?v=p_MuUcxHATo&ob=av2e
This was number 1 video of the documentary.The audience of this video will be young people both males and females.It's about teenagers going through changes e.g.body changing,transition period.This video normally won't be accepted by parents and older people as it contains horror but this is what made it interesting for young people as it shows something different and in a way dangerous.
The third video is Karma Chameleon by Culture Club:
http://www.youtube.com/watch?v=JmcA9LIIXWw&ob=av2e
The genre of this video is dance music from the 80s when people grew tired of the serious music and wanted something new and different.The audience will be people aged 20+ as teenagers still wanted the heavy sound.This video could link with the gay culture as the guy singing wears make up which suggests he's gay.
The last video I've picked is Don't Speak by No Doubt:
http://www.youtube.com/watch?v=TR3Vdo5etCQ&ob=av2e
The target audience is usually female teenagers as the song is about love,breaking up and friendship issues and they're often a problem in teenagers' life. The genre of the song is rock and we could see this as the band play on a guitar throughout the whole video and on stage.
Blog 1 Introduction
For our second piece of coursework we have been told to do a promotional package for the release of an album which should include a music promo video,together with a cover for its release on DVD digipack and a magazine article. This coursework portfolio is a development of my skills from the AS coursework task. Here is a link of my previous blog
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